Catch Mirchi\u2019s Indian radio stations from 11 cities LIVE, hundreds of hours of audio stories, all on-the-go<\/p>\n\n\n\n
Ukraine Gate \u2013DUBAI, United Arab Emirates -February 24, 2022 \u2013–(BUSINESS WIRE\/AETOSWire)– Indian and South Asian listeners across the United Arab Emirates welcomed the launch of the Mirchi app on Apple and Android smartphones and the Android Auto and Apple Car play systems.<\/p>\n\n\n\n
The Mirchi app brings 12 live FM stations from 11 cities in India\u2013Mumbai, Delhi, Bengaluru, Kolkata, Chennai, Hyderabad, Kochi, Ahmedabad, Pune, Chandigarh, and Patna. The stations are \u201ctime-shifted\u201d to adjust for differences in time zones. Listeners will receive real-time updates on music, movies, traffic, stock markets, etc. from India.<\/p>\n\n\n\n
The app also offers hundreds of hours of \u201caudio stories\u201d across genres. It will host Mirchi\u2019s finest content like RJ Naved\u2019s Murga prank calls, \u201cThe Devdutt Patnaik\u201d mythology show, \u201cThe Bhatt Show\u201d, Kareena Kapoor Khan\u2019s \u201cWhat Women Want\u201d and audio series \u201cManto\u201d among others.<\/p>\n\n\n\n
The Mirchi App widens Mirchi\u2019s reach from local terrestrial radio stations to an \u201calways on App experience\u201d. It also allows marketers and advertisers to engage with their audiences through targeted online advertising opportunities.<\/p>\n\n\n\n
Commenting on the launch, Mr. Vineet Jain, Chairman of the company said, \u201cThe Times of India group has always explored new horizons, pushed boundaries, and innovated to provide the best news and entertainment content to its consumers. We are now bringing the full Mirchi experience to every Indian and South Asian living overseas, further cementing our position as a multi-content, multi-format, and multi-lingual music and entertainment brand.”<\/p>\n\n\n\n
Prashant Panday, MD & CEO, ENIL says, \u201cMirchi, India\u2019s leader in radio and one of its most-loved entertainment brands, is now embarking on a digital journey through its app. We\u2019ve been leaders in FM radio in India for more than 20 years and now we are making all our content available to our listeners outside the country. The app offers brands and marketers across geographies the opportunity to connect with wealthy NRI audiences in the UAE.\u201d<\/p>\n\n\n\n
Mr. Brij Bhalla, MD & CEO of Dolphin Studios said, \u201cWe believe in chasing a vision, and staying ahead when it comes to technology; the Mirchi App is a bold step into the constantly evolving entertainment industry.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
Catch Mirchi\u2019s Indian radio stations from 11 cities LIVE, hundreds of hours of audio stories, all on-the-go Ukraine Gate \u2013DUBAI, United Arab Emirates -February 24, 2022 \u2013–(BUSINESS WIRE\/AETOSWire)– Indian and South Asian listeners across the United Arab Emirates welcomed the launch of the Mirchi app on Apple and Android smartphones and the Android Auto and […]<\/p>\n","protected":false},"author":11,"featured_media":30919,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[1766,10582,10581,2399,5608],"class_list":["post-30918","post","type-post","status-publish","format-standard","has-post-thumbnail","category-lifestyle","tag-android","tag-audio-stories","tag-mirchi","tag-ukraine-gate","tag-united-arab-emirates"],"_links":{"self":[{"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=\/wp\/v2\/posts\/30918","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=30918"}],"version-history":[{"count":1,"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=\/wp\/v2\/posts\/30918\/revisions"}],"predecessor-version":[{"id":30920,"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=\/wp\/v2\/posts\/30918\/revisions\/30920"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=\/wp\/v2\/media\/30919"}],"wp:attachment":[{"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=30918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=30918"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ukrgate.com\/eng\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=30918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}